Grand’Italia
Description
Grand’Italia is a well known dutch pasta brand that sells pasta and sauces. With their broad variety in products, their mission is to inspire customers with exclusive Grand’Italia pasta recipes to cook the ‘Italian way’. The objective was to design an exclusive Grand’Italia recipy tablet and mobile application called ‘Pasta Maestro’ for both Android and iOS.
Solution
By describing a list of up to 150 user stories we were able to make a complete description of all required app features like a dashboard, a recipe overview, interesting pasta side stories and a step-by-step cooking flow. I then designed wireframes for both iOS and Android on mobile and tablet screens sizes inclusing every required feature. When the UX design was signed off, visual designer Astrid van Marion supported in creating beautiful UI screens to finalise the Pasta Maestro product.
Wireframes were created for both mobile and tablet screens.
Pasta recipe overview, recipe detail and step-by-step cooking flows.
Amazing ingredient and food photography created by a third party to be used in the application.
Inspiring and exclusive pasta side stories about pasta types, ingredients and dishes.